I’m a Leicester-based digital marketing consultant helping growing businesses across Leicester and Leicestershire get found and win customers online. From SEO and PPC to automation and strategy, I turn digital marketing into measurable leads and revenue, not vanity metrics.
I’m Dan, founder of Little Green Agency and a marketing consultant with over twenty years of experience helping businesses grow. My background spans SEO, PPC, automation and strategy, which means the plans I build are grounded in how businesses actually work, and what genuinely drives revenue rather than just rankings.
I work directly with every client. There’s no account manager between you and the person doing the work. If you’re working with Little Green Agency, you’re working with me.
Based in Leicestershire, I help SMEs across Leicester and the wider Midlands grow online, with less jargon and none of the inflated agency overheads.
✅ 20+ years in marketing
✅ Transparent pricing and flexible packages
✅ No long-term contracts – results keep clients with us
✅ Direct access to the person doing the work, always
✅ Local knowledge – I work with SMEs across Leicester & Leicestershire
REVIEWS
SERVICES
I offer a full suite of digital marketing services, from search and technical foundations to content, automation and paid media. SEO sits at the core, but it’s rarely the whole picture:
Dominate local searches and Google Maps to attract nearby customers. For Leicester businesses that rely on local trade, appearing in the map pack and the top organic results for location-based searches is often the single highest-return SEO activity available. I’ll optimise your Google Business Profile, build local citations, and target the Leicester and Leicestershire search terms your customers are actually using — so your business gets found at the moment they’re ready to act.
Fix speed, indexing, and performance issues that hold your site back. A technically sound website is the foundation everything else is built on – without it, even great content and strong links won’t rank to their potential. What technical seo covers includes page speed, mobile performance, crawlability, Core Web Vitals, structured data, and more, then work through the fixes in a clear priority order so you always know what’s being done and why.
Optimise landing pages and create content that ranks for the keywords your customers search. Good on-page SEO is about more than keywords — it’s about making sure every page on your site clearly signals its relevance to Google while giving visitors a reason to stay and enquire. I’ll audit your existing pages, improve title tags, headings, and meta descriptions, identify content gaps your competitors are filling, and create or refresh content that serves both search intent and your commercial goals.
Earn backlinks that improve your site’s authority and push your business higher on Google. Links from credible, relevant websites act as votes of confidence in the eyes of Google – and for competitive searches, they’re often the deciding factor between ranking on page one and being invisible. I focus on quality over quantity, building genuine outreach relationships and earning links that strengthen your domain authority long-term rather than quick wins that can backfire when Google’s algorithm updates.
/ EXPLANATION
Good digital marketing means getting found by the right customers and turning that attention into revenue, whether that’s through SEO, paid ads, content or automation. I help Leicester businesses increase visibility, attract qualified traffic, and generate consistent leads, using whichever channels actually move the needle for your sector.
My approach focuses on the factors that drive real commercial results, including:
Leicester’s business community is genuinely diverse, from independent retailers and hospitality businesses in the city centre and along the Golden Mile, to professional services firms, tech companies, and manufacturers across the wider LE postcode. Competition varies considerably by sector and location. A restaurant near Highcross faces a very different challenge to a B2B firm in Meridian Business Park or a trades business covering LE1 to LE9. I work with SMEs right across Leicester and Leicestershire, and I understand how that competitive landscape maps to what each business needs.
Not sure where you stand? My free review highlights quick wins and long-term opportunities across your digital marketing, from search to paid to automation. If you’re ready to go deeper, I also offer a detailed audit as a standalone piece of work.
/ CASE STUDY
I worked closely with a craft print studio in Melton Mowbray to upskill them digitally and push their web presence forward.
Green Machine Creative is a traditional letterpress print workshop producing bespoke posters and running group workshops.
Through my 1:1 package I gave the team the knowledge to develop their search visibility in-house.
PERSONAL SERVICE
Prefer to work one-to-one? My consultancy service gives you direct access to a senior marketer for strategy, guidance, and hands-on execution, whether that’s SEO, paid, or wider digital marketing.
I keep things simple, measure everything, and always treat your budget as if it were my own.
I also deliver SEO in Leicester and Market Harborough campaigns, with businesses across Leicestershire and the wider Midlands covered too.
SERVICES
Beyond search, here are a few of the other digital marketing services I offer. If you have an idea or a challenge you’d like to talk through, get in touch, there aren’t many things I won’t get my teeth into.
Drive immediate, targeted traffic with Google Ads campaigns. I’ll create the ads, do the keyword research, and optimise bids so your brand appears at the top of search and across relevant platforms.
Shopify, WooCommerce or another platform, the principles of optimising for shopping search are much the same. Lagging behind the competition? Let’s talk about driving more visits to your store and building sales.
Your website is your digital storefront. I’ll help create a fast, user-friendly site that captivates your audience and converts visitors into customers.
Connect directly with your audience through personalised email campaigns, from eye-catching templates to content that nurtures leads, increases engagement, and drives conversions.
Streamline your marketing and improve customer experience with marketing automation. I’ll set up workflows that deliver the right message at the right time.
Engage and connect with your audience on social. Creative social strategies to build your brand’s presence, spark real interaction, and grow loyalty.
R E S E A R C H
Little Green Agency audited 1,918 SME websites across Leicestershire — from sole traders to businesses with up to 249 employees. The results reveal widespread SEO issues that may be limiting visibility and growth.
2 in 3 get fewer than 100 estimated visitors a month
1 in 4 show no estimated organic traffic from Google
BLOG
OUR WORK
REVIEWS
Whether you need full-service digital marketing or a flexible consultant to guide you, Little Green Agency is here to help.
📞 Call us on 0116 488 9171 or request your free review today.
FAQ
Got a burning question? If you can’t find the answer below then please contact us.
Yes — I love supporting local businesses and know the local search landscape well. Ask me about digital marketing and SEO in Leicester.
Local SEO helps your business appear in Leicester-specific results, Google Maps, and ‘near me’ searches, putting you in front of nearby customers ready to buy.
Absolutely. I’ll make sure your profile is fully optimised with accurate info, local keywords, and regular updates for maximum visibility.
SEO, PPC, content, email, marketing automation and web, plus strategy to tie them together. SEO is often the core, but the right mix depends on your business and goals.
Yes. I provide SEO in Leicester for local and regional businesses looking to grow through organic search. You can read more on my SEO in Leicester page.
Yes. I research your local competitors and use region-specific tactics to help you stand out in the Leicester area.
Little Green Agency is a Leicester-based digital marketing consultancy, serving clients across the Midlands, the UK and internationally. You can find my location on the about page.
We live in a digital world and standing out online is key. Many small businesses tackle marketing in-house, but if you’re serious about growth you need a strong handle on the wide array of tactics available.
Little Green Agency isn’t just another digital marketing agency. You work directly with me, a senior marketer, not a sales team or a junior. I prioritise environmental ethics too, from the clients I work best with to hosting powered by 100% renewable energy.
If you have a physical location, and especially if you serve customers locally, local SEO is vital to being found. Ask me how I can drive more customers to your business.
If you don’t already rank highly on Google, the quickest way to drive traffic is pay-per-click, on Google, social, or search engines like Bing. I offer PPC for Leicester, Market Harborough and beyond.
Staying current matters. As you’d expect, I maintain certification through Google’s Skillshop, and you can find my latest certification here.
